Tag Archives: Costco

Up Selling Isn’t A Hard Sell

30 Apr

Every Business Should Be Up Selling.  Up selling is easy, profitable and a win-win for you and the customer. Up selling is easy to do because your customer has already decided to make a purchase. She has crossed the divide from the barren land of uncertainty to the green lush land of gratification. You know [ Read more ]

Making Buying Decisions

12 Dec

Honey, Are You In The Mood? I hate to shop. I do it when I have to, er, I mean, when my wife asks me to. I’m rarely in the mood to make buying decisions. Luckily, for retailers, I am an anomaly. For most people (and all women), buying stuff is a source of comfort [ Read more ]